A
Amaechi3319
Guest
There’s a dirty little secret in the traditional publishing world. Publishers usually don’t actively market or promote the vast majority of the books they release. Only those from established best-selling authors get this attention.
But, as an ebook publisher, you’re going to relish having this same control over your marketing and sales strategy. With all the options available, you should have no problem finding a way to get your book title(s) out into the world and grab the attention of potential readers.
I recommend a multichannel approach — approach the marketing from several different angles. One definite channel is social media. Leverage your facebook page, Twitter, LinkedIn contacts, and more to get the word out. When the book is published, post it on Facebook with a link back to your website with more information and a way to order, for example.
But it’s not enough to send out one announcement. You have to build buzz around your ebook. Encourage people to tell friends about your ebook and spread the word. Post content related to your book. Create contests. Do giveaways. Get creative with your marketing.
But, as an ebook publisher, you’re going to relish having this same control over your marketing and sales strategy. With all the options available, you should have no problem finding a way to get your book title(s) out into the world and grab the attention of potential readers.
I recommend a multichannel approach — approach the marketing from several different angles. One definite channel is social media. Leverage your facebook page, Twitter, LinkedIn contacts, and more to get the word out. When the book is published, post it on Facebook with a link back to your website with more information and a way to order, for example.
But it’s not enough to send out one announcement. You have to build buzz around your ebook. Encourage people to tell friends about your ebook and spread the word. Post content related to your book. Create contests. Do giveaways. Get creative with your marketing.