Etini
Valued Contributor
I recently wanted to place an advert on a billboard in my city for just a week. I was pushed back because the price I was told was way too much for my budget. This has got me wondering why advertising on a billboard is that expensive. Compared to other methods of advertising, is it really worth the price?
For me, I think billboard advertising is not really as effective as social media advertising. When it comes to a wider reach, I think social media advertising is just the best. Take Facebook, for instance, if you have up to 5090 friends and you make a post advertising something on your wall, you are likely to have 1000,0000 seeing that advert. For a billboard advert, there are so many people that don't enter the direction where that Billboard is mounted and may never see your product. I think billboard advertsis not worth the piece quoted for them
For me, I think billboard advertising is not really as effective as social media advertising. When it comes to a wider reach, I think social media advertising is just the best. Take Facebook, for instance, if you have up to 5090 friends and you make a post advertising something on your wall, you are likely to have 1000,0000 seeing that advert. For a billboard advert, there are so many people that don't enter the direction where that Billboard is mounted and may never see your product. I think billboard advertsis not worth the piece quoted for them