How to Build a Professional Online Brand part 1

Holicent

VIP Contributor
Here are some ways to build a professional online brand and impress employers:

Create the perfect LinkedIn profile

As you can probably guess, LinkedIn should be your first stop when trying to appear more professional online.
For recruiters looking to evaluate potential candidates, LinkedIn is the best digital platform available. As a result, you must work hard to make your page stand out from the crowd. Make sure that everything on your profile, from your profile picture to the headline to your experience, portrays you as an impressive employee.

Create your own professional website

While a strong LinkedIn profile is important, creating your own website is an even more impressive way to control how you appear in Google searches. It doesn't need to be anything confounded. A simple website that allows a recruiter to learn more about you will make a big difference. Additionally, once your website goes live, you will be able to use it to create an interactive profile, an "About Me" page, and an online portfolio (if applicable). Think it shouldn't be done? Check your email address or name on Google to see what comes up.

Online professional content creation will increase the likelihood of first exposure. It can also lower the Google search results for anything you would prefer employers not to see. In addition, you can even profit from your website. Try to buy your name as a domain, such as www.johnsmith.co.uk, because it looks more professional and increases the likelihood that your personal URL will appear when a recruiter searches for you.
 
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