Google Adwords Vs. Facebook Ads

[Jasmine]

One of the proven ways to get immediate traffic to your online store and business website is by using pay per click advertising. The most popular form of pay per click advertising is none other than Google Adwords. Every time a visitor clicks on one of those ads the advertiser gets billed by Google, and hence the name, ‘pay per click’.

Facebook campaign is often part of a major effort in which more communication disciplines are at stake, but the specific purpose of Facebook campaigns can be varied, for example, you can target the campaigns for activities like click on a link, watch the video, comment on the post, take the quiz or poll or do something else? The Facebook business manager allows you to choose between lots of different campaign goals. For example, you can easily combine the campaign goal.

 

[Sotherefore]

Both platform are the best for advertisement and sometimes people might rather prefer Google advertising because Google will be able to target their audience based on their search needs and so many things . it is quite possible that advertisement on Google will be much more effective because they are going to target an audience based on what they search.

 

[Mika]

I have used both and both are very useful for a digital marketer. However, I would choose facebook ads over adwords and will recommend people to use facebook ads instead of adwords. That's because facebook ads are cheaper and it is easy to advertise with facebook. You can start an ad campaign for just $1.