Long-term strategic planning plays a vital role in the development of an enterprise. First of all, it can help companies clarify their future development directions and goals, and provide strong guidance for corporate decision-making. Secondly, long-term strategic planning helps enterprises optimize resource allocation, concentrate efforts on key areas, and achieve efficient development. At the same time, market research and risk assessment during the planning process can help companies avoid potential risks and enhance competitiveness. In addition, long-term strategic planning can also stimulate employees' sense of belonging and mission, form a common value pursuit, and promote the company's steady progress. In short, formulating and executing long-term strategic plans can help enterprises maintain their composure in a complex and ever-changing market environment and achieve sustainable development.