Mika
VIP Contributor
Setting the right price for your product is important for your business. If you get it wrong, your product might not sell well. The trick isn't just about selling it for premium price by making it super expensive or selling it to the masses by setting up super cheap price. Pricing your price is more about who your customers are and whether they think the price is fair or not. For example, the actual customers of iPhone do not think iPhone is expensive, however, for those who cannot afford think that iPhone is expensive. iPhone is not expensive product for the target market.
