The Advantages of a Small Business Owning a Mobile App.

Etini

Valued Contributor
In today's world where digitization has taken over, one can't underestimate the usefulness of a mobile app to a small business. I always advise young entrepreneurs that they should always explore the possibility of having a mobile app for their business. It helps in so many ways.

1) A mobile app boosts engagement from customers with your business. A typical mobile app sends push notifications about new things happening in the business. Customers get to see these things and it boosts the chances of customers making a purchase.

2) It opens a two way communication channel between customers and the business. Most apps have a live chat feature where customers can easily reach the business and the business offers support to them.

3) Improved analytics for decision making: Business mobile apps come with built in analytic tools like clicks and sales records. It helps you to make business improving decisions based on what activity your customers are engaging with more on the mobile app.
 
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