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1. Create Compelling Content
Simply identify what your ideal customers most want to know, and then create videos that meet their needs. Does this work? You bet. YouTube creator Graham Cochrane racked up 51 million YouTube views by focusing on how-to content.2. Encourage Viewers to Subscribe
Have you ever heard the saying, “Your best new customers are your old customers”? In other words, retaining customers can be a powerful way to grow your business. Well, the same holds true for YouTube views.Which is why one of the easiest ways to get more views on YouTube is to encourage your current viewers to subscribe because gaining subscribers will increase the number of views on each new video that you release.
3. Create Playlists to Keep People Watching
YouTube’s own statistics show that “top-performing brands on YouTube build and promote twice as many playlists as the bottom 25%.”Why do playlists work so well? Auto-play. It takes effort to pull your attention away from videos you’re enjoying when they just keep playing. In fact, there’s a cognitive bias at work called ‘loss aversion.’