Jasz
VIP Contributor
When you're selling products online, you have to do everything in your power to drive sales. And that's not always easy! The good news is, there are a few psychological tricks you can try out to boost your sales and make your customers happy.
The first thing you can try is known as the scarcity trick. Using this tactic, you tell potential shoppers when something will no longer be available or offer limited-time discounts. This is a great way to add some urgency to your sales.
Another option is the social proof trick, which relies on showing off positive reviews or stats about how many people have bought an item (like "over 200 people have bought this in the last 24 hours!"). This way, people will want whatever other people want because they don't want to miss out on something that's popular.
Also, you can try the reciprocity trick by offering a bonus item with a purchase or giving away a free gift with every order over $100. It makes customers feel appreciated and incentivizes them to return to buy more products.
Set your prices like: 499, 699, 99 rather than a round figure. Our eyes get attracted to the first number. You will observe between 499 and 500.
499 looks closer to 400 than 500 when it comes to pricing and we would eventually fall for 4 before 5. That's the trick.
Try these techniques out—they'll get people excited about what you're selling and push your numbers up!
The first thing you can try is known as the scarcity trick. Using this tactic, you tell potential shoppers when something will no longer be available or offer limited-time discounts. This is a great way to add some urgency to your sales.
Another option is the social proof trick, which relies on showing off positive reviews or stats about how many people have bought an item (like "over 200 people have bought this in the last 24 hours!"). This way, people will want whatever other people want because they don't want to miss out on something that's popular.
Also, you can try the reciprocity trick by offering a bonus item with a purchase or giving away a free gift with every order over $100. It makes customers feel appreciated and incentivizes them to return to buy more products.
Set your prices like: 499, 699, 99 rather than a round figure. Our eyes get attracted to the first number. You will observe between 499 and 500.
499 looks closer to 400 than 500 when it comes to pricing and we would eventually fall for 4 before 5. That's the trick.
Try these techniques out—they'll get people excited about what you're selling and push your numbers up!