How does market gap relates to the business?

Activator230822

Verified member
In business, a market gap refers to the absence of a business idea in a place where there is a ready market.
A newly started business can peak much faster if started in a place where there existed a ready market for the business.
For instance In my area code there are like ten schools and eight offices but there is no book and stationery store.
So this means that there's a market gap for the stationery business.
So when a person or company start such a business in that area, the business is Most likely to boom and be successful in the area.
 
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