Create a techniques for audience engagement.

[Ganibade]

In branding, humor is a potent technique for audience engagement. It may give a brand a human face, making it memorable and relevant. Funny that is done right makes people feel good about themselves, which improves brand memory. Humor also helps a brand stand out in highly competitive markets by differentiating it. To guarantee that humor connects with the target audience and the brand's values, it is imperative to match the two. When used effectively, humor can build connections, improve brand impression, and encourage enduring brand loyalty.