Challenges every new product faces in the market

IamDozzy

Active member
All new products or services always faces the challenge acceptance in the market. People always find it hard to accept a new product until it has stayed long in the market. The reason for this is that consumers most times doubt the quality of the product or service. They would want a free sample of the product to test or testimonies from other people that have used the product before they start using it.

Last year, I freelanced as a brand ambassador to a company launching a new food and spices product and I had to into the market to canvass for sales of the product. There was a lot of complaint from market sellers and consumers that the product was still new to the market and they had to try a few samples of the product for free before buying for resale or buying for consumption.
Forum members, what was your experience with a new product. Did it meet your expectations?.
Also if you have launched a new product, tell us the challenges you've faced.
 
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