Mika
VIP Contributor
The best way to start a business is by selling on social media platforms. Selling on social media platform is normally referred to as social commerce. In my opinion, there are three good reasons for doing social commerce. First, it social media platforms are free to use. You don't have to pay to list your products, like you do with other e-commerce platforms, or spend money to set up a store, like with Shopify. Second, since you're already selling on social media, it's easier to do social media marketing to make sales. Third, if you build a big following, you can sell to your followers without spending money on ads. Creating a shop on Facebook and Instagram might be a good way to start a business, but selling through Facebook Marketplace is even easier.