Etini
Valued Contributor
After sales services simply is a system whereby a business checks on its customers who have already bought an item to see if they are deriving maximum utility from the products or service. With after sales services, a business can give the customers some tips to optimize their utility derived from the particular product or service.
Most small businesses believe that a business transaction ends when once they are paid in full and the customer goes with the products. Checking up on the customer periodically to know how the product is performing is a very good business practice. Why?
1) It helps to retain the customers: Customers are emotional and would translate after sales customer support as care. Who doesn't want to patronize a c business that cares? That perceived care is enough for you to buy their hearts to be repeat customers for life.
2) It builds the integrity and reputation of a business: A business that offers after sales customer support would be known not to be afraid to confront customers even after purchases because they know that they can vouch for their products. That alone would boost the integrity of the business and make customers and potential customers to believe more in the business.
Most small businesses believe that a business transaction ends when once they are paid in full and the customer goes with the products. Checking up on the customer periodically to know how the product is performing is a very good business practice. Why?
1) It helps to retain the customers: Customers are emotional and would translate after sales customer support as care. Who doesn't want to patronize a c business that cares? That perceived care is enough for you to buy their hearts to be repeat customers for life.
2) It builds the integrity and reputation of a business: A business that offers after sales customer support would be known not to be afraid to confront customers even after purchases because they know that they can vouch for their products. That alone would boost the integrity of the business and make customers and potential customers to believe more in the business.