Lens1000
VIP Contributor
Content marketing provides value to the audience and that is why it is important to write quality content and the content must contain relevant keywords to increase search engine visibility . Understanding the target audience is also important, you should it understand the audience preferences, interest and painpoint as well. This is because it is what will help you to create a relevant content that will resonate with them . It is very critical to be consistent in publishing content because that is how you can maintain the audience and you can enhance their engagement. You can also build trust from the audience over time.
