Bo Suter
New member
When a user first enters Telegram, he can notice significant differences from Instagram and Facebook. Because it appeared later than social networks, the service has significantly altered the concept of communication and information consumption, making it more accessible and simple. However, maintaining a Telegram channel necessitates the use of additional working elements. What does it imply?
- Audience Characteristics. Telegram users are primarily interested in receiving brief textual information. Visuals are not as important to them as they are to Instagram users.
- Organic growth in Telegram differs from growth in social networks in that the emphasis in Reddit is on recommendations available to a large number of people, whereas content in Telegram is distributed through private chats.
- Advertising pricing policy. It can be seen from the previous paragraphs that Telegram is more complex than social networks in terms of its structure, which means that the cost of developing and promoting your own project will be greater. But the channel will also bring in more advertising revenue.
- Channel search system. If a user has previously used Telegram, he understands that simply typing a query into the service’s search bar and finding the desired channel will not work. The user will receive a portion of the content posted in Telegram. It is necessary to use specialized sites to find useful channels.
