Before you realize your business idea to open an online store, it would be nice to have studied the advantages and disadvantages of an online store. Let's discuss it together. Advantages of Online Store
1. Small Principal
Capital The basic capital needed to build an online store is relatively small compared to building an offline store, we only need a capital of at least $100 to be able to operate an online store.
2. Merchandise does not have to be self-owned
you first open an online store, you can use a reseller or dropshipper system if you don't have sufficient capital.
3. Save Operational Costs
Operational costs are costs incurred to carry out daily business activities, such as transportation costs, depreciation, employee salaries, shop building rentals, etc.,
4. Only Need Few Employees
In fact, many online stores were started by not having employees, all activities and transactions were run by the family, and after the online store had many customers and was famous, there was no harm in recruiting some employees.
5. Unaffected by time and place
You can control your online store anytime and anywhere, even if you are abroad you will still be able to access and control it.
6. Bigger profit
In theory, because online stores can save costs compared to offline stores, at the same level of sales, online stores will get greater profits.
Disadvantages of Online Stores
1. Need Expertise To Manage Online Store Site
To manage an online store we don't only need art and business skills but we need other skills such as S|EO and SEM, image management, and making item descriptions, using social media etc. We also have to consider the number of visitors, templates, features, hosting, eCommerce plugins, logos, SSL certificates etc. But you don't have to worry that skills can be learned gradually.
2. The Power of Internet
Access Without the support of strong and stable internet access, online stores cannot run smoothly.
3. Remote Areas Hard to Reach
Because online stores require courier delivery services, courier vehicles often cannot go through steep roads and remote areas, so the delivery process will be late.
4. The price of goods is more expensive
Although on the basis of the cost of merchandise products in online and offline stores are relatively the same or even the same. but because the postage is charged to the consumer the price becomes more expensive.
5. Strict Competition The number of online shops scattered on the internet will make the level of competition even stricter. Any online store that is at the top level in SEO will often be opened by potential customers.
1. Small Principal
Capital The basic capital needed to build an online store is relatively small compared to building an offline store, we only need a capital of at least $100 to be able to operate an online store.
2. Merchandise does not have to be self-owned
you first open an online store, you can use a reseller or dropshipper system if you don't have sufficient capital.
3. Save Operational Costs
Operational costs are costs incurred to carry out daily business activities, such as transportation costs, depreciation, employee salaries, shop building rentals, etc.,
4. Only Need Few Employees
In fact, many online stores were started by not having employees, all activities and transactions were run by the family, and after the online store had many customers and was famous, there was no harm in recruiting some employees.
5. Unaffected by time and place
You can control your online store anytime and anywhere, even if you are abroad you will still be able to access and control it.
6. Bigger profit
In theory, because online stores can save costs compared to offline stores, at the same level of sales, online stores will get greater profits.
Disadvantages of Online Stores
1. Need Expertise To Manage Online Store Site
To manage an online store we don't only need art and business skills but we need other skills such as S|EO and SEM, image management, and making item descriptions, using social media etc. We also have to consider the number of visitors, templates, features, hosting, eCommerce plugins, logos, SSL certificates etc. But you don't have to worry that skills can be learned gradually.
2. The Power of Internet
Access Without the support of strong and stable internet access, online stores cannot run smoothly.
3. Remote Areas Hard to Reach
Because online stores require courier delivery services, courier vehicles often cannot go through steep roads and remote areas, so the delivery process will be late.
4. The price of goods is more expensive
Although on the basis of the cost of merchandise products in online and offline stores are relatively the same or even the same. but because the postage is charged to the consumer the price becomes more expensive.
5. Strict Competition The number of online shops scattered on the internet will make the level of competition even stricter. Any online store that is at the top level in SEO will often be opened by potential customers.
