vital roles the wholesaler plays to the producer in a business

[Axis]

the wholesaler is one of the chain that is involved in the distribution of goods and services. this type of chain involved in the purchasing of goods in large amount or in large quantities from the manufacturer or the producer. and they are termed as the middlemen in the distribution of these goods.
but what vital role or function do they play to the manufacturer in business today

the aid in the financing of production that is determine whether the products produced by the manufacturer would be effective in the market or today masses. and this helps to facilitate and also promote the processes of production

and also the wholesaler aids in the provision of storage facilities warehouses in which product made by the manufacturer are being stored until they are bought.

and one of the important Factor the wholesaler play in the business is we don't the wholesaler advertising the goods it will be difficult for the manufacturer to market his or her produce. and so the whole solar helps in carrying out advertising activities in order to promote and create awareness towards the goods and services that are being produced by the manufacturer.

And so therefore the wholesaler plays an important role to the manufacturer in business

 

[Mastergp]

In production and distribution of product we see that the producer or manufacturer is the first followed by the wholesaler then to the retailer who in turn distribute the product to the final consumer, this process of distribution won't be possible without any of them, so there all are very important and shouldn't be overlooked by any one or among themselves because there all need each other.

So in between the wholesaler and retailer being the first chain of distribution, the wholesaler need to play a vital role among this chain he is the one that buys the goods in large quantity and sell them in small quantity to the retailer as the starting point of production he need to be ready for business that is buying of quality product from the firm or manufacturer, if he buys inferior product the effect of such product will be proven when the consumer want to buy or use that product so as a result the wholesaler may lost patronage.

And also he need to make sure product are ready for sale that is having a close link with the producer for easy distribution.