Coinmarketvoice
Member
Hey y'all! I thought I'd give you the scoop on some of the top tools influencers and brands are using to manage relationships and run influencer marketing campaigns.
•Influence is probably the most popular influencer platform. It makes discovering influencers, sending out pitches, monitoring how they engage with your content, and seeing what actually worked super easy. You get tools for influencer outreach, finding great content ideas, organizing collaborations, and influencer analytics to optimize everything.
•Buzzsumo is incredible for finding high-quality influencers and content inspiration. See the top influencers for any topic on social media along with their most shareable content. Find out exactly what types of posts and topics get the most love from different influencers so you can pitch the best ideas.
•Mentions lets you keep an eye on how influencers are chatting about your brand, products, competitors, industry news, and more across all social platforms. Get alerts anytime important influencers or keywords come up so you can engage in conversations.
•Sprout Social has all the tools for running influencer campaigns and managing your overall social strategy. In addition to monitoring social activity, you get tools for social ads, content curation, influencer marketing, customer service, and everything in between. Great for working with a lot of influencers and complex social programs.
•Socialbakers gives you influencer insights on Instagram, YouTube, Facebook, Twitter, LinkedIn, and more. See influencer stats like followers, engagement, top content, and metrics so you can evaluate influencers easily. Perfect for research and selection during outreach and partnership development.
•Pilot focuses specifically on streamlining influencer collaborations and sponsorships. Send product samples, schedule content, promote partnerships, get feedback, process payments, and handle legal details—all in one place. Integrates with many influencer and social tools for an end-to-end solution.
•Actively automates influencer marketing at scale. Discover influencers, curate content, send automated outreach, negotiate deals, manage campaigns, analyze results, and send payments. Best if you have a huge influencer budget, multiple agencies, or high-volume influencer programs.
Hope this gives you some great options for managing your influencer relationships! Let me know if any of these sound confusing or you have any other questions.
•Influence is probably the most popular influencer platform. It makes discovering influencers, sending out pitches, monitoring how they engage with your content, and seeing what actually worked super easy. You get tools for influencer outreach, finding great content ideas, organizing collaborations, and influencer analytics to optimize everything.
•Buzzsumo is incredible for finding high-quality influencers and content inspiration. See the top influencers for any topic on social media along with their most shareable content. Find out exactly what types of posts and topics get the most love from different influencers so you can pitch the best ideas.
•Mentions lets you keep an eye on how influencers are chatting about your brand, products, competitors, industry news, and more across all social platforms. Get alerts anytime important influencers or keywords come up so you can engage in conversations.
•Sprout Social has all the tools for running influencer campaigns and managing your overall social strategy. In addition to monitoring social activity, you get tools for social ads, content curation, influencer marketing, customer service, and everything in between. Great for working with a lot of influencers and complex social programs.
•Socialbakers gives you influencer insights on Instagram, YouTube, Facebook, Twitter, LinkedIn, and more. See influencer stats like followers, engagement, top content, and metrics so you can evaluate influencers easily. Perfect for research and selection during outreach and partnership development.
•Pilot focuses specifically on streamlining influencer collaborations and sponsorships. Send product samples, schedule content, promote partnerships, get feedback, process payments, and handle legal details—all in one place. Integrates with many influencer and social tools for an end-to-end solution.
•Actively automates influencer marketing at scale. Discover influencers, curate content, send automated outreach, negotiate deals, manage campaigns, analyze results, and send payments. Best if you have a huge influencer budget, multiple agencies, or high-volume influencer programs.
Hope this gives you some great options for managing your influencer relationships! Let me know if any of these sound confusing or you have any other questions.
