greenieS
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With over 1.5 billion users globally, Whatsapp is one of the most popular communication platforms in the world. The large number of users, as well as the easy and fast way of communication makes Whatsapp an environment conducive to the development and promotion of companies.
In this context, it is not at all surprising their decision to go on the market with a business version, dedicated to business. Although currently the business version is only available on Android, the company is working on an iOS version, but the release date has not been officially announced yet.
The application can help you improve the experience of your customers, simplifying the interaction with them and strengthening their loyalty to the company you run. Not only will you be able to communicate more quickly and easily with customers, but you will also be able to ask them questions and ask for information about the products and services you offer, which they will surely appreciate.
Creating a business account on Whatsapp
In order to set up a business account on Whatsapp, you must keep in mind that you will need a dedicated phone number. Although you can use both applications (Whatsapp and Whatsapp Business) simultaneously, you cannot create a Whatsapp business account with the same phone number that you used to create a regular account.
To get started, download the app from the Google Play Store and install it on your phone using the dedicated phone number of your business. Then enter your company information, making sure all data is correct and current (company name, address, contact details, etc.).
Using the Whatsapp Business application
The application comes bundled with many benefits, especially for small businesses. They will be able to interact more easily with customers, using tools to automate conversations, which can save both time and money.
Whatsapp Business offers you 3 different messaging options that you can use to greet customers, to answer when you are not at the computer, as well as a quick reply, for simpler questions, which appear frequently.
Here are some tricks that will help you systematize communications more easily through this application:
1. Use conversation tags
The more you interact with more customers, the harder it will be for you to remember who they are and what you talked to them about. That's why, in order to keep up with your customers, it's a good idea to put a distinctive label on each conversation, according to Medium. That way, when a customer comes back, it will be much easier for you to remember who you are talking to.
2. Install the desktop version as well
Both Whatsapp and Whatsapp Business can be installed on the desktop. This will make it much easier for you to interact with your customers, especially if they are numerous. From the computer you will write much faster and much easier than on the phone, which will drastically reduce the waiting time of your customers and will considerably simplify your work.
3. Use application features to strengthen customer relationships
One of the great advantages of using Whatsapp Business is that it gives you the opportunity to talk directly and in real time with your customers, which will give you the chance to solve or prevent a series of problems, sometimes even before they occur. Because the application allows the sharing of photos, videos and different types of documents, customers will be able to explain more easily and clearly the problems they face. Of course, this will give you the opportunity to give them the information and help they need, which will make a major contribution to their loyalty.
4. Send updates, promotions and offers
Through Whatsapp Business you will be able to send customers information and updates about new products and services, offers or promotions. To do this effectively, you should create customer lists, to which you can send the same messages at once. Although the lists are limited to 256 contacts, this feature will save you a lot of time and effort, and is especially useful for companies that interact with a large number of customers.
In this context, it is not at all surprising their decision to go on the market with a business version, dedicated to business. Although currently the business version is only available on Android, the company is working on an iOS version, but the release date has not been officially announced yet.
The application can help you improve the experience of your customers, simplifying the interaction with them and strengthening their loyalty to the company you run. Not only will you be able to communicate more quickly and easily with customers, but you will also be able to ask them questions and ask for information about the products and services you offer, which they will surely appreciate.
Creating a business account on Whatsapp
In order to set up a business account on Whatsapp, you must keep in mind that you will need a dedicated phone number. Although you can use both applications (Whatsapp and Whatsapp Business) simultaneously, you cannot create a Whatsapp business account with the same phone number that you used to create a regular account.
To get started, download the app from the Google Play Store and install it on your phone using the dedicated phone number of your business. Then enter your company information, making sure all data is correct and current (company name, address, contact details, etc.).
Using the Whatsapp Business application
The application comes bundled with many benefits, especially for small businesses. They will be able to interact more easily with customers, using tools to automate conversations, which can save both time and money.
Whatsapp Business offers you 3 different messaging options that you can use to greet customers, to answer when you are not at the computer, as well as a quick reply, for simpler questions, which appear frequently.
Here are some tricks that will help you systematize communications more easily through this application:
1. Use conversation tags
The more you interact with more customers, the harder it will be for you to remember who they are and what you talked to them about. That's why, in order to keep up with your customers, it's a good idea to put a distinctive label on each conversation, according to Medium. That way, when a customer comes back, it will be much easier for you to remember who you are talking to.
2. Install the desktop version as well
Both Whatsapp and Whatsapp Business can be installed on the desktop. This will make it much easier for you to interact with your customers, especially if they are numerous. From the computer you will write much faster and much easier than on the phone, which will drastically reduce the waiting time of your customers and will considerably simplify your work.
3. Use application features to strengthen customer relationships
One of the great advantages of using Whatsapp Business is that it gives you the opportunity to talk directly and in real time with your customers, which will give you the chance to solve or prevent a series of problems, sometimes even before they occur. Because the application allows the sharing of photos, videos and different types of documents, customers will be able to explain more easily and clearly the problems they face. Of course, this will give you the opportunity to give them the information and help they need, which will make a major contribution to their loyalty.
4. Send updates, promotions and offers
Through Whatsapp Business you will be able to send customers information and updates about new products and services, offers or promotions. To do this effectively, you should create customer lists, to which you can send the same messages at once. Although the lists are limited to 256 contacts, this feature will save you a lot of time and effort, and is especially useful for companies that interact with a large number of customers.
