How to Improve View Duration on Your Videos

Mika

VIP Contributor
One of the major issues with youtubers is related to view duration, especially the new youtubers. Higher view duration means more money because there will be more ad impressions. When it comes to earning on youtube, your earning will be depended on CPM, which is actually the rate per 1000 views. This rate is determined by topic, viewers’ location, and view duration. Having a higher view duration also means your videos are being pushed up in the algorithm.

One of the simple strategies to improve view duration is by adding trailers and teasers of your video at the beginning. By adding trailers at the beginning, viewers will know what the video is all about, as the trailer will show three acts of your entire video the beginning, middle, and the end of your video. Teasers on the other hand show the intense action of your video. By using the best part of your video at the beginning, you can create interest in people to continue watching your video.
 
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