How to Get Started as a Digital Marketer

[Mika]

One of the highly lucrative careers for online workers is digital marketing. The best thing about digital marketing is you can start as a freelancer and you don’t have to be employed by a marketing agency or have your own marketing firm.

In order to become a digital marketer, you not only have to use various digital platforms like social media sites, social bookmarking sites, search engines, emails, forums, blogs, websites etc. but also know how each of these platforms work.

Take a course

Attending a course on digital marketing helps. There are a lot of sites where you can take various courses on digital marketing, some of these platforms are free to use (Alison), some are low priced (Udemy), some courses are offered by university (Future Learn), and some courses are expensive (Masterclass).

What kind of course should you enrol for depends on your interest. For example, if you want to build a career on Instagram marketing, take Instagram Marketing Course. However, instead of taking individual course for each marketing platform, you can also attend a complete digital marketing course.

Build a Social Media Pages/Accounts

Since you are trying to build a career in digital marketing, you need to create social media pages, the most popular marketing platform, and build following. Growing your following organically takes time, therefore, run ads and build followers.

 

[evan hope]

Thanks, Mika for your valuable suggestion. Which course is better Udemy or masterclass? After seeing your suggestion, I am thinking I had passed it many times. If I build a social media page 2-3 years ago it could be very helpful for me.

 

[Setho]

There is a lot of Rush right now for people to learn digital marketing . As we all know social media and the internet is the order of the day and as such people are beginning to become interested in taking their businesses online . The only way that they can be able to meet people especially through social media is if they can be able to apply the right digital marketing skills and beat of their competition .

The first step in learning digital marketing is to understand what it is . Digital marketing is just the use of electronic means especially search and social media to ensure that you meet your potential customer . Digital marketing is a very broad term that is consisting of social media , email , lead generation, website search engine optimisation , advertisement , Google my business, content creation and so on.

You should evaluate all of them and choose which particular one you think is more suited for you and can be able to bring you more money. Google has a very good cause named fundamentals of digital marketing that you can start before choosing to advance using YouTube videos or paid courses .

 

[Suba]

Every day we cannot be separated from online activities and more and more people are interested in choosing a career as a professional digital marketer who is smart and expert in the arts and intricacies of online business through social media, communities, blogs/websites, email, etc. to reach consumers. Even though the digital marketing profession has many branches or special types of expertise for a career, such as: Social Media Marketing, Brand Management, Mobile Marketing Specialist, Search Expert and SEO, Web Designer, Blogger, Email Marketer, etc.

Personally I agree with you @Mika, it would be much better if you start learning through a course so that you not only learn hard skills but you will also learn soft skills. There are several course sites that I recommend such as:
Learndigital.withgoogle.com and Linkedin.com/learning

 

[Jasmine]

There are a lot of platforms and a lot of methods to do digital marketing, however, if you are looking for a easy method that also has a high conversion, try social media marketing. There are two major benefits of social media marketing, one, it is free, and two, you can reach a huge customer base with a small advertising budget. However, you need to be aware that the free method will benefit only when you have a huge following on social pages. If you have 1000 followers, you might be able to reach just 1000 people, however, if you have 100k followers on your page you will reach 100k people

 

[AKLeith350]

The best way to lose weight safely is to make gradual changes to your diet and exercise routine. Try to focus on eating more nutritious foods (such as fruits, vegetables, and lean proteins) and getting regular physical activity. Make sure to get plenty of sleep and drink lots of water throughout the day

 

[rubesh]

Furthermore, in order to be a good digital marketer, you must regularly refresh your knowledge and abilities in the sector. This entails being up to date on the most recent trends and developments in the digital marketing world, such as new algorithms, tools, and techniques.

Content creation: The ability to develop interesting, high-quality material is critical in digital marketing. This covers writing, graphic design, and video production abilities.

Social media marketing is essential for digital marketing, and knowing how to build and manage effective social media campaigns is essential.

Data analysis is essential for measuring the performance of your promotional activities and adjusting your approach accordingly

 

[Yusra3]

Begin by learning fundamentals like web analytics, search engine optimization, content creation, email marketing through online courses and materials. Get hands-on experience managing accounts and campaigns for small businesses or nonprofits at reduced costs. Stay on top of digital marketing trends and innovation. Build a portfolio of successful strategies and results. Network in digital marketing communities to establish expertise. Consider getting certified through programs like Google Analytics IQ. As skills progress, pursue full-time roles or freelance consulting focused on data-driven digital marketing.

 

[Phantasm]

To start off in digital marketing, learn the basics like search engine optimization (SEO), search engine marketing (SEM), content marketing, and how to use social media for business. You can take classes and get certificates online from well-known websites to really understand the essentials. Set up your own blog or website so people can see what you can do and be active on social media in a professional way. Focus on one or two special areas and get really good at them. You can practice your skills by taking internships, starting with beginner jobs, or doing freelance work. Keep up with the latest news by reading trusted blogs and news sites, joining webinars, and going to conferences. Get better at using SEO tools and social media sites. Put together a collection of your best work to show off what you've done and meet other professionals by joining online groups and networking.