Factors to look out for, when deciding to change a product price.

TOZZIBLINKZ

VIP Contributor
When deciding to change a product price, some factors to consider include:

COST OF PRODUCTION: Changes in the cost of raw materials, labor, or other inputs can affect the cost of producing a product, which may necessitate a change in price.

COMPETITION: If a competitor has lowered their prices or if new competitors have entered the market, this may affect the demand for a product and necessitate a price change.

MARKET DEMAND: If there is an increase or decrease in demand for a product, this can affect the price that the market will bear.

MARKET TRENDS: Changes in consumer preferences, spending patterns, and technological advancements can all affect the market demand for a product and necessitate a price change.

PROFIT MARGINS: A company may adjust its prices to maintain or increase its profit margins, depending on its overall financial goals and performance.

SEASONALITY: Some products may have price fluctuations based on seasonality, such as demand during holidays, or peak tourist seasons.

PROMOTIONS AND DISCOUNTS: A company may temporarily adjust prices through promotions and discounts to boost sales and increase market exposure.

BRAND IMAGE: A company's brand image and reputation can affect the price that consumers are willing to pay for a product. For example, premium brands may command higher prices due to their reputation for quality and luxury.

GOVERNMENT REGULATIONS: Changes in taxes, tariffs, or other government regulations can affect the cost of producing a product and necessitate a price change.

DISTRIBUTION CHANNELS: The cost of distributing a product through different channels, such as online versus brick-and-mortar retail, can affect its price.

PRODUCT POSITIONING: A company's overall pricing strategy and product positioning in the market can affect the price of its products. For example, a company may choose to position its products as premium and charge higher prices, or as budget-friendly and offer lower prices.

CURRENCY EXCHANGE RATES: If a company imports or exports products, fluctuations in currency exchange rates can affect the cost of production and necessitate a price change.

It's important to consider all of these factors and weigh their impact when deciding to change a product's price, as even small changes can have significant consequences for both a company's profits and its market position.
 

CALVINDOL

VIP Contributor
When deciding to change the price of a product it is absolutely interesting and important that you consider so many things that can affect the ability of such products to grow and to develop and also to gain awareness in the local market. For example you must consider the cost of production to the product in which you are about to change the price. The increase or decrease in the cost of production of such products in which you are trying to change the price with totally determine whether the price will be on the high side or possibly on the low side. Another factor to consider is the ability of such product to be bought and to be recognised in the local market.

Unnecessary increasing of product price makes your business products to lose its recognition as well as noticeability in the eyes of targeted audience. This can get even more worse if the product has a substitute products in the market but with a lesser value to purchase.
 
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