Effective free ways to promote your Telegram channel.

[Bo Suter]

Talk about the channel​

Many channel creators are embarrassed about their own content, so they don’t tell anyone about it in real life. It’s important to remember that people close to you or people you know can become channel viewers; the main thing is to present the introductory information correctly. When discussing the community, avoid bringing up negative aspects such as the channel’s low subscriber count, lack of posts, and so on. It is necessary to confidently present information about it, telling what the community can entice: regularity of posts, interesting content presentation.

Mutual promotion​

The beauty of Telegram is that internal resources can be used. This method is free, but the difficulty is in finding a channel that has a similar number of subscriptions and total reach to your project.

If you choose a channel with fewer subscriptions, you risk not getting results, and if you find channels with a larger number of users, the author is unlikely to cooperate for free. Following the agreement, it is necessary to place advertisements and wait for growth. It will happen within the next few hours. Consider that a channel with a following of 15 000–20 000 subscribers is considered promoted. It is not worthwhile to wait for a large influx if a person has chosen a highly specialized niche.

Migration of the audience​

The method is appropriate for people who have a large number of followers on social networks. Instagram or Twitter will suffice. The most important thing is to correctly mention the author’s Telegram channel. However, when subscribers are unwilling to give up a familiar service for the sake of the same information on an unfamiliar resource, the user may encounter a lack of promotion results. To avoid this situation, try to entice subscribers with new information and unique content that is not available on the familiar social network.

Optimize your position on the selection list​

This is a list of channels in a particular community. The trick is that each of the channels has a concise description that helps the subscriber understand all of the necessary information.

You must consider some aspects of the selection in order to gain an audience faster. To begin, choose either the first or last position on the list. In practice, the most popular channels are the end or beginning links. It is always necessary to double-check the list’s neighbors to ensure that they are not channels with questionable content. Experts recommend sticking to thematic selections and avoiding related ones. The author’s final important action is not to check the group where the selections are located. There are communities with an overabundance of subscribers, implying that their activity will be minimal.

 

[Holicent]

Promoting your Telegram channel is essential to grow your audience and increase engagement. Here are some effective free ways to promote your Telegram channel:

1. Leverage social media: Share your Telegram channel link on your social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Make sure to include a brief description of what your channel is about and why people should join.
2. Collaborate with other Telegram channels: Reach out to other Telegram channels in your niche and collaborate on cross-promotions. You can share each other's channel links and promotional messages to reach a wider audience.
3. Participate in Telegram groups: Join Telegram groups related to your niche and participate in discussions. Engage with members and share your channel link when appropriate. Just be careful not to spam the group with your promotions.
4. Add your channel to directories: There are several Telegram channel directories where you can list your channel for free, such as tchannels.me, telegramchannels.me, and telegram-directory.com. This can help people discover your channel.
5. Use Telegram link in your email signature: Add your Telegram channel link to your email signature to promote it to your email contacts.
6. Create engaging content: Creating engaging content that provides value to your audience is key to growing your Telegram channel. Share informative and entertaining content that resonates with your audience, and encourage them to share it with others.
7. Offer exclusive content: Offer exclusive content, such as discounts, freebies, and insider information to your Telegram channel subscribers to incentivize them to join and stay engaged.