Effective Content Marketing Strategy

[Mika]

Do research on your audience. Try to reach beyond your immediate audience. When you know your audience, you can create content that matters to them.

Check the performance metrics of the content you have created and shared in the past. This will help you find out what works better for you. Check which content, topic, formats and keywords were high performings in the past. Find out content that has performed better and see if these content needs to be modified or updated.

Create content publishing schedule. Your publishing schedule should reflect the time when most of your audiences are active. Check your previous content and see at what time you published your high-performing content.

Create content and distribute content. Content creation requires different sets of skills, and the required skills are based on the type of content you are creating. The distribution channel also depends on the type of content. For example, images are good on Pinterest and Instagram, however, you need videos for tiktok and youtube.

 

[saoussen5765]

You may need premium tools for review your content before publishing because free tools doesn't help especially if there is advanced kinds of errors that are may delaying that you get the text corrected.
Also the calendar may be with post cron because manual publishing, you may have unwanted offline commitment at this date, so every thing could be programmally posted in your blog in the following time and date.
Such option is existing for CMS like Wordpress. Some other CMS like Joomla or Drupal are requiring to install Post Cron support extension for such kind of publishing.
Create content may need 5 up to 6 revises before publishing to ensure everything is written by a correct way and there is no any kind of contradictory in the article to be shared in your blog.
That is all @Mika!

 

[Shaf]

Content marketing is one of the best ways to establish yourself as an expert in your niche, and when people learn to trust you, they will pay you whatever you ask for to get their problems solved.

When I started, I realized it's important to know what you want to do, why you want to do it and how effective it is before trying it. It is best to keep your content marketing strategy simple and short especially when you are new.

Know your audience, what they want solved, where they hang out and how best to communicate with them. You want to be the goto person for them, and you do this by creating and sharing value, for free most times before you ask for money.

You can also use tools to make your work easier especially if you are using more than one platform to reach your audience. If you are not good at it, outsourcing it would give you better results and allows you focus on more important things.