Mika
VIP Contributor
Digitalization has allowed individuals to operate online business, but what are the benefits of online business compared to offline businesses. Compared to offline businesses, online ventures require minimal investment. For example, setting up a physical shop and paying hefty rents are not necessary for online business. With some online business models like print-on-demand or dropshipping, you even do not have to spend on warehousing, stocking inventory, purchasing products, manufacturing and product. You can do online marketing for your online business and online marketing is better than offline marketing in terms of customer reach. Online marketing is also cheaper. Thus, online business is better than offline business.
