Jamoflondon
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Getting attention on LinkedIn means more business opportunities from a new job, the perfect new hire, a new business partnership, and more. B2B companies love operating on LinkedIn because that’s where their target market is but even if you’re not working in B2B, you should know how to promote your LinkedIn account and get attention from the right people.
While 30,000 connections sounds like a lot, it’s easy to fill up your slots if you aren’t selective about who you’re connecting with.
You don’t want just anyone on your connections list. You want people that are interested in what you’re doing or who might know people that would be interested in what you’re doing.
You’ll find groups for almost any business interest, so keep looking until you find the group that you’ll want to spend some time providing value. The best way to get attention in these groups is to interact with people and be helpful.
You can put your whole article there, or you can put a teaser article there and link to your full article on your blog.
1. Know Your Target Market
Before you start promoting on LinkedIn, you should know who your target market is.While 30,000 connections sounds like a lot, it’s easy to fill up your slots if you aren’t selective about who you’re connecting with.
You don’t want just anyone on your connections list. You want people that are interested in what you’re doing or who might know people that would be interested in what you’re doing.
2. Join Relevant Groups
LinkedIn groups are a great place to get attention.You’ll find groups for almost any business interest, so keep looking until you find the group that you’ll want to spend some time providing value. The best way to get attention in these groups is to interact with people and be helpful.
4. Create Thought Leadership Content
LinkedIn has its own publishing platform where you can post articles.You can put your whole article there, or you can put a teaser article there and link to your full article on your blog.