In just one type of food, there are dozens of competitors out there.
Convenient, strategic location and good and delicious taste of food are not the only determining factors. So as a food business person you must know, the marketing strategy for food products is the most effective so that sales turnover can reach the expected target.
In this thread, we will explore the marketing strategies for food businesses, especially for micro, small and medium enterprises, as follows:
1. Prioritize Consumers
As a food seller, you must always maintain the cleanliness of the outlet, provide the best service.
2. Improve Product Quality
One of the determining factors for the success of a food business is maintaining the quality of the product and increasing the delicious taste. Always use quality ingredients, so customers will be satisfied.
3. Branding via Social Media
Social Media is one of the most flexible and effective means of introducing your product to the wider community.
You can make the content of several reviews from your customers so that potential customers believe that your food product is worth enjoying. To achieve satisfactory results, you can also hire digital marketing experts or social media specialists and content creators, and it would be better if you use the services of a program or influencer.
4. Google My Business
Register your food products on Google My Business, your food business will be easier to find and your customer reach will be wider. A high rating feature on Google will further increase customer trust in your product.
5. Cooperation with Various Payment Methods
The more payment methods you provide, the easier it will be for customers to transact. such as debit and credit card access, digital wallets, payment gateways etc.
6. Give Rewards
Give your loyal customers rewards in the form of promos or discounts. Do events on social media, post/upload photos of your food products.
7. Collaborate with Food Vloggers
Hiring a food vlogger who has a high rate will make it easier to bring in visitors and high traffic as well, rather than just hiring amateur influencers who may not necessarily bring the expected results.
Convenient, strategic location and good and delicious taste of food are not the only determining factors. So as a food business person you must know, the marketing strategy for food products is the most effective so that sales turnover can reach the expected target.
In this thread, we will explore the marketing strategies for food businesses, especially for micro, small and medium enterprises, as follows:
1. Prioritize Consumers
As a food seller, you must always maintain the cleanliness of the outlet, provide the best service.
2. Improve Product Quality
One of the determining factors for the success of a food business is maintaining the quality of the product and increasing the delicious taste. Always use quality ingredients, so customers will be satisfied.
3. Branding via Social Media
Social Media is one of the most flexible and effective means of introducing your product to the wider community.
You can make the content of several reviews from your customers so that potential customers believe that your food product is worth enjoying. To achieve satisfactory results, you can also hire digital marketing experts or social media specialists and content creators, and it would be better if you use the services of a program or influencer.
4. Google My Business
Register your food products on Google My Business, your food business will be easier to find and your customer reach will be wider. A high rating feature on Google will further increase customer trust in your product.
5. Cooperation with Various Payment Methods
The more payment methods you provide, the easier it will be for customers to transact. such as debit and credit card access, digital wallets, payment gateways etc.
6. Give Rewards
Give your loyal customers rewards in the form of promos or discounts. Do events on social media, post/upload photos of your food products.
7. Collaborate with Food Vloggers
Hiring a food vlogger who has a high rate will make it easier to bring in visitors and high traffic as well, rather than just hiring amateur influencers who may not necessarily bring the expected results.
