What to Sell on Etsy When You are a First-Time Seller

Mika

VIP Contributor
Etsy is one of the top ten online marketplaces (based on traffic and revenue), therefore, it is very popular not only among the buyers but also among sellers. If you are starting on Etsy for the first time, you might be confused about what to sell.

You can sell physical products, digital products, and print-on-demand products on Etsy. For the first-time buyer, I suggest you sell either digital products or print-on-demand products or both.

Selling Digital Products: Digital products are a profitable niche, however, in order to sell digital products you need graphic design skills to create digital products. If you do not have the skills to create workbooks, digital designs, social media templates, etc. how can you create digital products?

Selling Print-On-Demand Products: When you chose this niche, all you need to do is create a product mock-up, the product will be fulfilled by the print-on-demand store. You still need graphic designing skills but if you don’t have the skills, you can buy designs for as low as $1 on other marketplaces.
 
The key to sell is catering to the specific audience. Don’t create a product without having specific audience in your mind, always create products with a target audience. When you know who your buyers are, you can not only create the best product for your specific audience but also it is easier to sell. One of the main problems with newbie on ecommerce platform is they don’t exactly know who is going to buy their product.

Pricing is also very important when you are a new seller. Always price a product less than your competitor. People buy from a seller only when the product is of high quality and the cost is cheaper. Add a small profit margin while pricing your product.

Your strategy should be to get as much positive reviews as you can. When your products receive positive reviews, your products will gain visibility on the site.

Focus on on-site promotion through discounts, freebies, etc.
 
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