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What is market segmentation in business?
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[QUOTE="Alexandoy, post: 119259, member: 25510"] I guess this topic is directly related to the market base. In the example of the food cart it has a similar but different customer base than the fast food outlet. My example is myself that I patronize the fast food outlet and more likely I will not buy from the food cart. They can both exist because they are not direct competitors with each other. [/QUOTE]
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What is market segmentation in business?
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