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What is a reasonable profit margin for any business?
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[QUOTE="Etini, post: 282713, member: 90141"] The ultimate aim of any business is to maximize profit. When we say maximize, we have to know that there is a thin line between maximizing profit and exploiting people. We know business people are naturally capitalistic. But we need to have limits on how we fix prices and maximize profit. I sell chickens. In my business, I use about 1400NGN to raise one bird from day-old to maturity. I sell at 1800NGN and make a profit of just 400NGN. That is just less than a dollar, but if you spread it around many chickens, you realize I have made huge profits. I think every business person should fix a price that should not be more than 30% of the total cost of production. Beyond that, I think you are exploiting people. Some people want to recoup everything and would end up fixing prices that are not favorable to the customers. [/QUOTE]
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What is a reasonable profit margin for any business?
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