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Ways of ensuring effective marketing
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[QUOTE="Phantasm, post: 336531, member: 94599"] Doing effective marketing is a must for the business to ensure that it reaches its target audience and achieves its goals. Here are some ways that you can guarantee effectiveness in your marketing efforts: 1. Identify your target audience: Clearly define who your target market is, their needs, preferences and behaviors. This way you will be able to customize your marketing messages and tactics so that they can resonate with them. 2. Establish clear targets: For your marketing campaigns, set Specific, Measurable, Attainable, Relevant and Timely (SMART) objectives. Be it brand awareness or generating leads or driving sales; clearly set out what you want achieve through your marketing initiatives. 3. Make an irresistible value proposition: Localize the unique value of a product/service to the customers. Emphasize on the benefits provided as well as the solutions given while at the same time distinguishing from competitors 4. Multiple Marketing Channels: Use a variety of marketing channels like social media, email marketing, content creation, paid advertising and search engine optimization (SEO). To include more people and increase reach towards a wider community one should opt for multi-channels approach. [/QUOTE]
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