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The impact of digital marketing on small businesses
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[QUOTE="Activator230822, post: 286919, member: 88192"] The arrival of technology in Businesses has really affected the businesses both negatively and positively. First of all the digital marketing strategies have really helped many businesses to realise it's profit optimization. The businesses have achieved this through the reach of a larger market on the internet by establishing a good online presence. By the fact that millions of people nowadays have access to the internet, and that the people are making most of their purchases Online, business can easily find their ready market on the internet. However, this mode of marketing is very expensive to put in place and the maintenance costs are really very high to the smaller businesses here. Also there are some technical hitches that ar associated with the servers and technical errors which may lead to the loss of sales due to the constant technical errors experienced too often on the online store websites and sites for sure. [/QUOTE]
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The impact of digital marketing on small businesses
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