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The disadvantage of Running Ads to Generate Sales
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[QUOTE="Holicent, post: 284325, member: 76163"] Running ads on Facebook as well is a great way to generate leads and sales. However, there are several disadvantages of running ads to generate sales. The main disadvantage of running ads to generate sales is that it is a very expensive method of generating leads. The Facebook advertising platform has a much higher cost per lead than the standard methods of generating new business such as cold calling or networking. Another disadvantage is that you must constantly monitor your ads for any negative feedback from users who have clicked on one of your ads but then decided they don't want what you're selling. This can be difficult if you're not closely monitoring the results of your ads each day, which means you'll have to spend more time managing them than actually generating sales. A third disadvantage is that your ad may get buried in the News Feed where only people who already follow you will see it. If this happens, you could miss out on potential sales opportunities because people won't see your ads even though they're relevant for their interests and business needs. [/QUOTE]
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The disadvantage of Running Ads to Generate Sales
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