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Brand management
The Benefits of Brand Management
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[QUOTE="Melanie3344, post: 217383, member: 1564"] A good brand reflects the benefits of a product or service and builds recognition and loyalty in customers. It is great that today there exist special platforms where people share reviews and thus, create the powerful link that connects consumers and brands. Here is a good article on the topic [URL]https://goodmenproject.com/business-ethics-2/pissedconsumer-com-the-powerful-link-that-connects-consumers-and-brands/[/URL] Except for customer recognition and loyalty, the major benefits of branding include a competitive edge in the market, easy introduction of new products, and enhanced credibility and ease of purchase. [/QUOTE]
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