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Should All Online Shops Offer Consumer Anonymity?
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[QUOTE="Holicent, post: 262040, member: 76163"] "Should all online shops offer consumer anonymity?" is one of the most commonly asked questions in the industry. The answer depends on your use case, but overall, it depends on how much you value your privacy. On one hand, consumers have a right to shop anonymously. For example, if you're buying something on Amazon and getting a free gift with your purchase but don't want anyone to know about it, you should be able to order with anonymity. This is especially important for those who can't risk being identified as purchasing from a particular site or brand. On the other hand, there are some cases where providing anonymity is dangerous for businesses. If a business gets hacked or otherwise hacked by a malicious third party, then the stolen data could be used against them if their customers were identifiable by name and address information in their accounts. In this case, giving people complete anonymity would put them at risk of identity theft or other types of fraud when using that store's services. [/QUOTE]
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Should All Online Shops Offer Consumer Anonymity?
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