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Email marketing
Primary purpose of email marketing
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[QUOTE="Holicent, post: 248967, member: 76163"] [FONT=Trebuchet MS] The primary purpose of email marketing is to create a relationship. The more time you spend with your customers and prospects, the better the chance they will buy from you. Email marketing can be used as a lead generation tool, but it's also a great way to engage with your audience and keep in touch with them on a regular basis. It can help you build trust and credibility in your brand, which can lead to higher conversions rates. Email marketing allows you to send customized messages to each individual customer based on their specific interests. You can send emails based on the products or services they've already purchased from you or any other information that may help you personalize their experience with you. The goal of an email marketing campaign is not necessarily to make sales immediately, but rather to build trust and relationships over time so that when your customers are ready to purchase something from you again, they know exactly where to go for what they need![/FONT] [/QUOTE]
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