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Important of marketing plans
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[QUOTE="EKUSANI, post: 298464, member: 38603"] Maximizing return on investment: A marketing plan helps a company allocate resources effectively, leading to a higher return on investment in marketing efforts. Adapting to change: A marketing plan provides a flexible framework for adapting to changes in the market, such as shifts in consumer preferences or new competitors entering the market. Measuring success: A marketing plan provides a framework for measuring the success of marketing efforts, allowing a company to identify areas for improvement and make necessary adjustments. Improving efficiency: A marketing plan helps to streamline marketing efforts, reducing duplication and ensuring that resources are being used in the most efficient manner possible. Staying focused: A marketing plan helps a company stay focused on its goals, reducing the risk of getting sidetracked by other initiatives or projects. [/QUOTE]
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