You want to successfully run a business? Then you have to make sure the foundation is solid.
First ensure that you have a solid plan for your business. Most businesses fail due to lack of proper planning. In a haste to make money, some people do not pay attention to the necessary, they end of wasting capital and at the end of it fold their mats. Get to know what running the business you want to run entails, you can undergo training or learn under an expert. Ensure to draft an excellent plan for your business which should include threats and opportunities the business is likely to face and how best you want to handle them; how you intend using funds, location, etc. A good business plan would serve as a guide especially during a business downtime.
You have to ensure that customer satisfaction is your business priority. Customers are an integral part of our business, so without them, it is difficult to make sales. Give your products or services that touch of value, such that would keep your clients coming back. Over time, I have realised that quality customer service is a good strategy to promoting business. My existing customers do most of the publicity for me, and this is simply because they enjoy my services.