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How to measure the success of your marketing campaign.
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[QUOTE="moonchild, post: 334724, member: 57467"] I think the best way to measure the success of a marketing campaign is from the amount of customers or users you've converted, there are a lot statistics out there in marketing but most of them are vanity metrics, the number one metric you should keep your eyes on as a marketer is Sales. If a campaign is not bringing in sales then it's not actually important and should basically be scraped else you'll be hemorrhaging money without results I'll all of these big brands that spend money on ads without any returns, always test your campaign before going all in on them. [/QUOTE]
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