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How to do market research for your small business
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[QUOTE="King bell, post: 279626, member: 75687"] If you're running a small business, you can't afford to ignore market research. By understanding your target market, you can make better decisions about everything from what products to sell to how to market your business. There are a number of ways to do market research, but the most important thing is to be systematic about it. Here are a few tips: 1. Define your target market. This is the first and most important step. You need to have a clear idea of who your target market is before you can start doing any research. 2. Collect data. Once you know who your target market is, you can start collecting data about them. This can be done through surveys, interviews, and secondary research. 3. Analyze the data. Once you have collected the data, it's time to start analyzing it. This will help you understand your target market better and make better decisions about your business. 4. Make decisions. Based on your analysis of the data, you can start making decisions about your business. This could include anything from what products to sell to how to market your business. 5. Test and refine. Finally, you need to test your decisions and refine them as needed. This is an ongoing process, and you should always be looking for ways to improve your market research. [/QUOTE]
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