How to Create a Better Content Strategy For Your Blog

[Mika]

A blog is one of the best ways to build passive income because it does not require a lot of money and does not require elaborate skills. However, you can succeed as a blogger only when you have a proper content strategy. You need to have a content strategy because people visit your blog for content. Whether in generating leads, selling products and services, earning from ads, increasing brand awareness, or improving customer engagement, content plays a key role.

The first step of creating a content strategy is to conduct a content audit. This implies that you take a bunch of the content you already have and analyze its effectiveness in meeting your goals (traffic and revenue). This will help you identify gaps in your content strategy and areas where improvements can be made.

You will also have to measure and evaluate your results by using analytics tools to track your content's performance. Based on the results, you will have to make data-driven decisions about future content creation and content promotion.

These two steps of content strategy for your blog will help you meet your goal of generating traffic and revenue. When you follow these steps and review and refine your content creation strategy regularly, you can create

 

[Jasmine]

When it comes to blogging, I see a lot of bloggers committing some simple mistakes related to content, for instance:
They believe people do not read long posts, therefore, they starting short posts. However, the truth is search engines like long posts.
They believe they need to publish a lot of posts, possibly 2-3 posts every week. Your blog needs new posts but publishing a lot of posts does not ensure traffic or even revenue.
They believe the posts need a lot of media. Well, you need media but use media only to add value to your post and never uses as embellishment.