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How Much Advertising Budget a Small Business Needs
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[QUOTE="Jasmine, post: 267191, member: 49159"] How much ad budge a business needs? Well, it is really difficult to answer this question because without knowing the business nature, business market, business actual size, and the resources the business has. If you have a store that already ranks high for a couple of high traffic keywords and receives a huge organic traffic, it might not be necessary to spend a lot of money on ads as you will be already generating sales through the existing organic traffic. However, if your store does not rank and has no organic traffic, the only way to generate sales is by running ads and how much sales you would be generating will be entirely depended on the amount you spend on ads, which means you might be spending a huge sum on ads. However, if you are generating some organic traffic, and want to scale your sales, a moderate ad budget will help you. [/QUOTE]
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