How effective is the use of salesman in a bus. product marketing.

[CALVINDOL]

The use of salesman or salespeople in business product marketing can be effective in certain situations. However, it's also important to consider that salespeople can also be expensive to hire and train, and that not all products or target markets may require a salesperson. In addition, some customers may prefer to research and purchase products online, without the need for face-to-face interaction with a salesperson. Therefore, it's important for businesses to consider the cost-benefit of using salespeople in their marketing strategy, and to consider other marketing channels such as digital marketing, that may be more cost-effective and reach a wider audience. Moreover the use of salesman or salespeople depends on the type of product, target market, and sales strategy.

PERSONALIZED SERVICE: Salespeople can provide personalized service to customers, answering their questions and addressing their concerns, which can help to build trust and loyalty with customers.

PRODUCT DEMONSTRATION: Salespeople can demonstrate the features and benefits of the product, which can help to increase customer understanding and interest in the product.

BUILDING RELATIONSHIPS: Salespeople can also help to build relationships with customers, which can lead to repeat business and positive word-of-mouth promotion.

CLOSING THE DEAL: Salespeople can also be effective in closing deals and converting leads into customers. They can use their knowledge of the product and the customer's needs to help persuade the customer to make a purchase.

MARKET RESEARCH: Salespeople can also be used to gather valuable market research by interacting with customers and gathering feedback on the product and the market.

NEGOTIATIONS: Salespeople can be effective in negotiations, they can help to navigate any roadblocks that may arise and negotiate the best deal for both parties.

 

[Hasan12]

The use of salespeople on buses (often referred to as "busvertising") can be an effective marketing strategy for certain products or services. Some of the benefits of using salespeople on buses include:

1. High visibility: Buses are often used in high-traffic areas, which means that a salesperson on a bus can reach a large number of potential customers in a short amount of time.
2. Targeted audience: By choosing specific bus routes, a company can target specific demographics, such as commuters or tourists.
3. Personal interaction: A salesperson on a bus can engage with potential customers in a personal way and answer any questions they may have about the product or service.
4. Cost-effective: Compared to other forms of advertising, such as television or radio ads, busvertising can be relatively cost-effective.
5. Brand awareness: The use of salesman in a bus can help to increase brand awareness, as people will see the company's logo, colors and message on the bus while they are on the road.

However, busvertising also has some limitations, such as limited audience reach, as it only reaches people who are on the bus or close by. Also, it can be difficult to measure the effectiveness of busvertising, as it is difficult to track how many sales were directly attributed to the busvertising campaign.

In conclusion, busvertising can be an effective marketing strategy, particularly for products or services that are targeted at specific demographics and when the aim is to increase brand awareness. However, it's important to consider the limitations and evaluate the potential ROI before investing in busvertising campaign.

 

[TOZZIBLINKZ]

The use of salesman in the marketing and selling of business products and services can totally be effective and the reason is because it's assist and helps word for word marketing with brand or with business to its final consumers for its products. Salesman in the marketing and rendering of business groups and services can also be effective because it helps in brand awareness and at times when salesman sells and markets goods and services from house to house their issue flyers as well as informations about the business.

This flyers and information about the business could be used in the form of interrogative and future communication by the business owners and the business managers and also by the buyers of the product to make further and future finalization weather to patronize the business or not. One of the disadvantage to the use of salesman in business is basically the fact that it is kind of a risky job since moving around even to isolated areas is part of their job description.