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Brand management
Era of digital technology branding.
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[QUOTE="Ganibade, post: 333063, member: 50186"] In the era of digital technology, branding has expanded beyond conventional limits and adapted to social media and online environments. In order to engage with their audience, firms must establish a strong online presence. The most important components are interactive experiences, interesting information, and consistency across digital platforms. Social media facilitates real-time communication and amplifies brand messaging. Businesses may improve tactics and personalize interactions by using data-driven insights. In order to create dynamic relationships between companies and consumers in the always changing digital arena, brands must be authentic and agile in the digital age. [/QUOTE]
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