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Comparing traditional and digital marketing
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[QUOTE="Ganibade, post: 305060, member: 50186"] Traditional marketing is any form of publicity, advertising, or promotion that has a track record of success and is typically utilized by businesses over a longer period of time. Marketing used to be referred to as the movement of products and services from producers to consumers. This definition of marketing is focused on products. The needs of the consumer are not taken into consideration by the manufacturer, who focuses exclusively on the things that they can manufacture or generate. Print advertising strategies include newsletters, billboards, and newspaper advertisements. The advertising of any company's product or service can also be heard on radio, television, and ads. 01)DIGITAL MARKETING IS NEEDED The advancement of technology today necessitates change in everything. The computerization includes digital marketing. When we consider the past 20 years, there were no computers, mobile phones, or internet connections. Yet, as technology advances, computers & mobile phones eventually enter the daily lives of people. When some more time had passed, internet capabilities were made available, sparking the start of the digital revolution. Common examples of digital marketing include websites, social media platforms, and emails. 02) MARKETING ONLINE A wide word used to describe marketing through online channels like search engines, websites, social media networks, and emails is digital marketing. Online or internet marketing are other names for digital marketing. Search engine optimization (SEO), search engine marketing (SEM), content marketing, campaign marketing, e-commerce marketing, and social media marketing are among the most recent forms of marketing. There are many factors driving the expansion of digital marketing. 1) Compared to traditional concepts, digital marketing tactics are more cost-effective. 2) A digital process is quicker than an analog one, making it result-oriented. 3) Any person or business tracks their performance. 4) More revenues are produced when all processes are dependable. 5) The interaction with a focused audience is facilitated by digital media. Nonetheless, a number of factors might have an impact on a company's capacity to build and sustain effective relationships and business transactions with its target clients. Within each organization, there are typically two different sorts of environments. One is constant, not changing throughout time, while changes are common. The dynamic field, which constantly changes in response to demand, comes in second. [/QUOTE]
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