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Communication as one major barrier to foreign trade & marketing.
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[QUOTE="CALVINDOL, post: 271310, member: 43757"] Foreign trade as we already know is the kind of trade involving the transaction of goods and services from one country to another and indeed there are some factors that totally determine how successful a foreign trading or foreign marketing could be. Failure to put this factors into proper consideration as a foreign entrepreneur marketer there is absolutely a possibility that your intention to transact goods and services from either your country to another country will be hindered or obstructed. Communication is absolutely one important key and factor that determines how successful a foreign trading situation would be. Both the buying country or the selling country need to interact and communicate with each other vividly and clearly, thereby understanding what each other needs and on what criterias should the trading activities should be done. To bypass the problem of communication during foreign trade situations there buying or the selling country would need to employ the service of a language interpreter so that understanding of information and procedures to and fro from either the buying country or from the selling country could be adequately achieved thereby making the foreign trading or marketing practices successful and effective as expected and planned . [/QUOTE]
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Communication as one major barrier to foreign trade & marketing.
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