Mika
VIP Contributor
When businesses make mistakes on social media, they don’t generate traffic, leads, and sales. When there is no traffic, leads, and sales from your social media activity, the whole point of social media marketing becomes a futile attempt.
What do you think are the mistakes made by small business owners?
One of the biggest mistakes is related to content visibility. They post on social media but the content never reaches the potential customers. This can be rectified by building niche based audience, using the appropriate hashtags, and targeting your content to the proper demography
Another mistake is related to content quality. A lot of business owners are confused about what kind of content to share. They publish selfish content. Selfish content means content about “me.”If you talk only about yourself, like what you have done, what you are offering, what your product and services can do, etc. people will never check your content. Remove “I” from your marketing and you will see what a big difference it makes.
What do you think are the mistakes made by small business owners?
One of the biggest mistakes is related to content visibility. They post on social media but the content never reaches the potential customers. This can be rectified by building niche based audience, using the appropriate hashtags, and targeting your content to the proper demography
Another mistake is related to content quality. A lot of business owners are confused about what kind of content to share. They publish selfish content. Selfish content means content about “me.”If you talk only about yourself, like what you have done, what you are offering, what your product and services can do, etc. people will never check your content. Remove “I” from your marketing and you will see what a big difference it makes.