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Business strategy
Benefits of carrying out market testing on new products
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[QUOTE="Augusta, post: 282800, member: 25283"] Market testing is about testing a product on a market. Now it isn't about testing the products but testing the market acceptance of the products. Doing this comes with some benefits to the tester and the business. So what are the specific things that market testing can teach business owners it will help a business know Customer opinion of the product in the market and the audiences to target in the market. Market testing will help business owners analyze demand and the effective plan to boosts demand it will help marketers to understand the target audience to aid a company perform specific marketing techniques to boost sales it is always good to know the price tag for your products to get effective pricing because If the price is too high, customers may decide that the product is out of their budget so it is only with the help of market testing that the effective price can be ascertained. [/QUOTE]
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