Flywheel marketing is a modern marketing strategy that focuses on customer experience. This strategy prioritizes customer satisfaction rather than directly setting sales targets. Flywheel marketing has been widely applied by business people who want to build a sustainable business by focusing on maintaining and establishing strong relationships with customers. The flywheel marketing concept is also of particular concern among business people because it has several benefits as follows:
1. Build Customer Interaction
Flywheel marketing focuses more on continuous customer interaction, through various media and useful content, solving customer problems, responding to all questions and active communication through various channels.
2. Customer Referrals
Having a strong relationship with customers allows for increased prospects, satisfied customers will be happy to refer their acquaintances to the products they have used.
3. Always maintain good relationships with customers
Flywheel marketing believes that in the long term the relationship between business people and customers will be better and more successful compared to conventional marketing. Because customer experience will make a special impression even though business competition will become tighter. On the other hand, customers will always feel appreciated and cared for so they will become loyal customers.
4. Sales Increase
Satisfied customers will always make repeat purchases, which will directly increase sales and ultimately make higher profits.
1. Build Customer Interaction
Flywheel marketing focuses more on continuous customer interaction, through various media and useful content, solving customer problems, responding to all questions and active communication through various channels.
2. Customer Referrals
Having a strong relationship with customers allows for increased prospects, satisfied customers will be happy to refer their acquaintances to the products they have used.
3. Always maintain good relationships with customers
Flywheel marketing believes that in the long term the relationship between business people and customers will be better and more successful compared to conventional marketing. Because customer experience will make a special impression even though business competition will become tighter. On the other hand, customers will always feel appreciated and cared for so they will become loyal customers.
4. Sales Increase
Satisfied customers will always make repeat purchases, which will directly increase sales and ultimately make higher profits.
